Synopsis of study

There are two ideas that I feel could work really well to focus on for my EMP, and I have found myself stuck between choosing which one. The first idea was to create an action plan application that would encourage people to maintain a more sustainable lifestyle, the second idea that I had in mind was to create a signage system for an environment such as a hospital or an airport where it is hard to navigate for certain people.

Below is the idea that I decided to choose in more detail: (Synopsis of study)

The current climate of today’s society is known to have a large green issue, this project aims to help to improve this issue by creating a website where people are able to understand how to maintain a more sustainable lifestyle. The website features an action plan application, this application will give people a useful tool to calculate a tangible value of their actions. The action plan application allows users to choose a prioritised to do list of realistic actions to shift them to a more sustainable lifestyle.

This site will encourage people to make a big difference to the world in which we live in. The system allows users to choose a plan that suites them best, and then customize this action plan to suit their needs, this will be focused on aspects such as expenditure. The website will be aimed at the average man and woman who are unsure about how to live a more sustainable lifestyle.

As well as creating a website I intend to create a set of promotional materials to promote the site, this will involve creating an advertising campaign and also materials to remind people to do the little things in life that have huge impact on our society, such as simple things like turning the lights off on their way out. I also intend to create a name and identity for the website.

The research for this project will involve looking at how to improve our impact on the world and how people can maintain a more sustainable lifestyle. The reason to why I have chosen this idea for this project is because I am interested in helping to improve the world in which we live in, especially because of the condition of the current climate. As a designer I feel that I should be thinking of different concepts to help improve the world, and I feel that this concept will achieve this. I also feel that this project will help me to develop a stronger breath of work to my portfolio and will also improve my chances of getting a job in the area of design that I am interested in.